Let’s start with a disclaimer. I am not a social media marketer or expert by any means.
I am interested in how social media can be used to communicate and share ideas so am an enthusiastic learner and as an educator never miss an opportunity to share what knowledge I have.
What is a Hashtag?
In a practical sense a hash tag is any word or series of letters that follows a #
The reason you use them in social media is that they work like a filter to help people using the social media platform to categorise and find information on a specific topic. They can be general like #mediation (which will find anything that anyone has posted with the mediation hash tag) or specific like #AuMAW2016 (which will find what is posted this year related to the Australian Mediation Awareness Week)
It is especially useful on platforms like Twitter – https://twitter.com/ where trends are highlighted using Hashtags.
How should I use the Hashtag?
Save the search
A good first step is to save a search you do on a hash tag that you want to keep an eye on. How you do this will depend on the social media platform you are on.
Step One: Search for the hashtag
I’ll do an example with #AuMAW2016 which I would love you to save so you can plan Virtual Volley Ball with us. The twitter search field is on the top right
Step Two: Save the search
Once you’ve done the search click on More Options to open the drop down menu
Then if you want to further refine the search for example only seeing tweets that use the hash tag or only from people you follow.
I don’t know why you’d click that option because how are you going to make new virtual friends if you only look at content from people you already know?
Anyway once you have done that you can click Save this Search.
Step Three: Revisit Saved Searches
Click in the Search Twitter box again and your saved searches will be available for you to click on.
Step Four: Get rid of the people who can’t spell Mediation
Not literally of course but if you come across people using the #mediation when they mean #meditation you can mute their posts (or politely let them know the difference between mediation and meditation) It is more than a T
Creating attractive and compelling images to share on social media used to be a time consuming issue for me. And those who know me know that I am always taking on more than I can reasonably expect myself to be able to do.
So wasting time trying to find images without breaching copyright and putting them together with the words I want to share has been what I thought was a necessary frustration.
That is why I am so in love with Canva. https://www.canva.com/
Don’t judge me
You have to understand that I’m not a graphic designer and what I can produce is somewhat templated but it’s a lot better than what I have produced unassisted so I’m pretty happy. The thing that makes me happiest is that it is so quick.
Social media is such a great way to share concepts and ideas and I’d like to challenge all mediators in Australia to produce at least one piece of original content to share under the #AuMAW2016 and #Mediation hash tags.
I’d love to see a game of Virtual Volley Ball during Mediation Awareness Week 2016 where we keep content about mediation in the cloud. You can play by sharing, re-tweeting and encouraging your friends, acquaintances and strangers to do the same. If you want a world filled with more peace and understanding the best way to get it is to contribute to building the belief that it is possible.
Negotiation and litigation are processes designed to reduce your choices in order to reach a settlement and usually the most powerful gets the best outcome.
Mediation is a process that is focused on increasing understanding about what matters to each party to a dispute, encourages exploration of the many options available before empowering the people impacted by the decision to decide the best option for them to try and resolve their dispute and be at peace with each other.
By increasing awareness of mediation and the different styles of mediation we increase the number of people who will feel empowered to make the choice to genuinely try mediation first.
Share your social media images on Twitter, Pinterest, Facebook, Instagram or your other prefered platform during Australian Mediation Awareness Week 7th to the 13th December